Hi, I’m Rachel — a marketer with a soft spot for good storytelling, strong visuals, even stronger coffee, and brands with a point of view.

My experience spans specialty coffee, luxury interiors, and lifestyle brands, working across marketing strategy, content, and creative operations. I love figuring out what makes a brand interesting and finding ways to bring that to life, whether through a campaign, a well-written email, a social concept, or the little details that make an experience feel considered.

With a background in media design and journalism, I tend to approach marketing from both a visual and editorial perspective. I enjoy the mix of creative thinking and making things happen — taking an idea from the initial brainstorm all the way through execution.

Good taste helps, but so does a solid plan.